The Wholesale Application Community is looking for our feedback!
What is the Wholesale App….. WAC for short :-) you might ask? The definition on their site describes them as follows:
“The Wholesale Applications Community has been established to increase the overall market for mobile applications. WAC will achieve this goal by encouraging open standardized technologies, driving scaled deployment of those technologies and providing complimentary commercial models. This will allow developers to deploy a single application across multiple devices (through the use of standard technologies) and across multiple operators (without the need to negotiate with each of them). WAC will provide the commercial enablers which will allow the developer to be paid for the applications which are then sold through any associated application store.”
However the blurb in the FAQ section of their site gives a better idea of who makes up WAC:
“The Wholesale Applications Community (WAC) is an open, global alliance formed from the world’s leading telecoms operators. WAC will unite a fragmented applications marketplace and create an open industry platform that benefits the entire ecosystem, including applications developers, handset manufacturers, OS owners, network operators and end users”
So what? why should we care?
We think this is a great opportunity to raise our voices as mobile developers and have a chance to influence the direction of a new framework. WAC will be based on the JIL, BONDI, GSMA OneAPI, and W3C specs. WAC is taking a great step by involving the developer community early on in the process. Let’s take a minute or two and help shape what could be a great platform.
How often do we get a chance to give our opinions on a platform that will ultimately allow us to publish our applications to nearly 3 Billion consumers?